Let’s bring my previous two posts together. It occurs to me that Don Norman need only look at Web 2.0 to see that simplicity, as he defined it in his ground-breaking 1999 book The Invisible Computer, is alive and well – and hardly over-rated. In that book, Norman argues that the problem with the computer [...]

I’m a big fan of Web 2.0. The endless possibilities of all the new toys – blogs, podcasts, video, rss, etc., etc., – available to us fascinate me. The democratic nature of the ‘people power’ nature of Web 2.0 appeals to me. There are enormous possibilities for business too, though I don’t think they’ve been [...]